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So what happens after Live Earth?

I Count campaign rocks beyond concert

As an official UK partner of Live Earth, I Count - the campaign of the Stop Climate Chaos coalition - will be part of world’s largest climate change event ever on July 7th.    It is also gearing up to meet and greet the delivery of Live Earth’s ‘calls to action’ in the UK, which will be generated by the event and apply pressure on government. 

Ashok Sinha, I Count Director said: “Live Earth is not just a great day for music. It’s a springboard for action. Through I Count we will give visibility to people’s personal actions to reduce their carbon footprint and call on political leaders of all parties to listen and act”.

“We are the generation that could be remembered for fixing climate chaos.  But we can only do it if we all stand up and be counted. The next two years is a crucial window of opportunity for the world to sign a deal to stay below a 2 degree temperature increase - which will require the UK to deliver a minimum cut in greenhouse gas emissions of 80% by 2050.”

I Count is the UK’s largest campaign on climate change and is supported by nearly 60 UK organisations - including Friends of the Earth, Greenpeace, Oxfam, People & Planet, Women’s Institute, Unison, RSPB, Tearfund and WWF-UK.

The I Count campaign was launched last year at a mass event attended by 25,000 people in Trafalgar Square on Saturday 4th November 2006. At Glastonbury 2007, I Count gained 70,000 new supporters from festival goers to organiser Michael Eavis and performers The Kaiser Chiefs. Individuals are encouraged to sign up to the campaign online at www.icount.org.uk.

Live Earth UK is part of a string of 24-hour, 8 concert, 7-continent concerts on 7/7/07 raising awareness on climate change.  The huge multi event is being organised by Live Earth Founder and Executive Producer Kevin Wall (LIVE8 producer), and is co-chaired  by former Vice President Al Gore, Oscar winner for his film ‘The Inconvenient Truth.’

The 24 hour succession of concerts will deliver the Live Earth Call to Action - a series of seven pledges that Live Earth will be asking people across the globe to make to combat the climate crisis. In addition to providing simple actions people can take in their daily lives, Live Earth will ask people to call for a 90% reduction in CO2 emissions by 2050 by the developed countries (and at least a 50% reduction globally) via a comprehensive international treaty on global warming to be agreed by 2009.

More than two billion people will be brought together on July 7th 2007.  Live Earth will stage concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg and Hamburg, and will feature more than 150 of the world’s best music acts - The Police, Genesis, Bon Jovi, Red Hot Chilli Peppers and Madonna with the latest headliners including Kanye West, Kelly Clarkson, Black Eyed Peas and Jack Johnson.

Live Earth will be the biggest climate change event ever, involving more than 6,000 satellite Live Earth events taking place in more than 100 nations around the world in its support. The names of people making commitments and signing the pledge through their computers or mobile phones on July 7th will be shown on the Live Earth web site, on the screens at the concerts, and on the global TV broadcasts. 

The concerts will be broadcast on the BBC in the UK and on more than 120 networks around the world. Other organisations partnering with Live Earth UK are The Climate Group.

Notes to Editors:

       ( interviews available with Ashok Sinha)
Alison Blower, Media Coordinator
Email: [email protected]
Tel: 0207729 8732 Mob: 07967 698928
2 The I Count Campaign calls on the UK government to provide:
• action internationally: ensure that global greenhouse gas emissions are cut by at least 80% by 2050
• action for justice: deliver assistance to developing countries to adapt to climate change and give access to clean energy to meet their developmental needs
• action in the UK: introduce a Climate Bill to reduce greenhouse gas emissions by at least 3% per year.

3.   SCC members include: Friends of the Earth, Greenpeace, Oxfam, People & Planet, National Federation of Women’s Institutes, RSPB, Tearfund, World Wide Fund for Nature - UK (Board members), A Rocha, ACTSA, Action Aid, Airport Watch, BMS World Mission, CAFOD, Campaign against Climate Change, Campaign to Protect Rural England, Carplus, Climate Outreach and Information Network, Come off It, Christian Aid, Earth Restoration Service, Ethical Consumer, Ethical Jobs, From Greenhouse to Green House, Garden Organic, Glasgow Eco-Renovation Network, Global Student Forum, Green TV, Islamic Foundation for Ecology and Environmental Science, Islamic Relief, Medact, National Commission for Justice and Peace, The National Trust for Scotland, Operation Noah, Plan B, Practical Action, Ramblers, Road Block, SAOCC, Save our World, SCIAF, Shared Energy, SPEAK, Spokes, Surfers Against Sewage, Sustrans, Take Global Warming Seriously, The Wildlife Trusts, Transport 2000, UNA, Unison, WaterAid, Women's Environmental Network, Woodland Trust, World Development Movement, Youth Against Climate Change

Press: Bernard Doherty, LD Communications, London 44 (0)207 439 7222
TV/Radio: Maria Barham, LD Communications, London 44 (0)207 439 7222
Live Earth International Concerts: Toby Burnham, Freud Communications
/ +44 207 291 6383 / +44 7990 555 290 / [email protected]

5. Live Earth’s 7-point pledge

• To demand that my country join an international treaty within the next 2 years that cuts global warming pollution by 90% in developed countries and by more than half worldwide in time for the next generation to inherit a healthy earth;

• To take personal action to help solve the climate crisis by reducing my own CO2 pollution as much as I can and offsetting the rest to become “carbon neutral;”

• To fight for a moratorium on the construction of any new generating facility that burns coal without the capacity to safely trap and store the CO2;

• To work for a dramatic increase in the energy efficiency of my home, workplace, school, place of worship, and means of transportation;

• To fight for laws and policies that expand the  use of renewable energy sources and reduce dependence on oil and coal;

• To plant new trees and to join with others in preserving and protecting forests; and,

• To buy from businesses and support leaders who share my commitment to solving the climate crisis and building a sustainable, just, and prosperous world for the 21st century.

6. The Climate Group’s ‘We’re in this Together’ campaign www.together.com is an official legacy partner of Live Earth in the UK. It helps people tackle climate change by offering practical solutions that make it easier, cheaper and more appealing for them to 'green' their lives.